The right webcam played a critical role in getting the business off the ground
When Dr. Hartl started Troy Medical, she knew that video technology would play a critical role. For the business to work, she needed webcams that were extremely high quality, incredibly simple to use, easily accessible, and reasonably priced.
Troy Medical operates with a webcam in each of the clinic’s exam rooms. To be able to accurately assess and diagnose patients, the remote medical specialists must be able to see and hear them with absolute clarity during telehealth visits. That requires high-definition cameras and microphones that can capture and convey an extraordinary amount of audio and visual detail.
Precision, however, was just one of the must-haves for the exam room cameras. They also needed to be turnkey: a plug-and-play solution that was easy to set up and use. “The small towns where we’re located don’t have a lot of infrastructure,” Dr. Hartl continued. “We needed webcams that the people on the ground, no matter how tech-savvy they were, could literally plug in, push play, and go.”
The technology had to be scalable as well. Troy Medical plans to continue to expand its network of clinics and needed a solution that could be replicated as the business grows. Accessibility mattered, too. Dr. Hartl said, “These webcams are at the heart of our business. If one goes down and we can’t replace it fast, the whole thing comes to a screeching halt.”
Finally, cost played a significant role in determining the right video hardware for Troy Medical’s clinics. “Staffing an IT team to manage complex technology would be cost-prohibitive,” Dr. Hartl said, “as would the price points of some high-end equipment. We needed a way to deliver medicine in a new way that contains costs while providing exceptional medical care.”
